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Your perfect candidate is just a video away

On the look-out for the perfect candidate? Dreaming of finding the right person to take your business to the next level?

Then a recruitment video is an extremely powerful tool that embraces the power of story telling to help businesses tell potential employees why they’re the best choice for them.

The first thing that your perfect candidate will look at when considering a role is your company website, and if you can place the perfect video in front of them at the right time, you are much more likely to attract spades of the best talent for your business.

Lasso embraces the power of story-telling to help businesses tell potential employees why they’re the best choice for them.

A recruitment video is a powerful tool, particularly when good people are thin on the ground. One of the first things a potential employee is likely to do when interviewing for a role is google your company and read and watch widely to try to determine the company’s culture. It’s not just a job to a potential candidate, their decision will have a significant impact on their lifestyle.

A good recruitment video can share the great things about your company with a new audience via your website, blog, YouTube or Vimeo. Sharing the culture of your company through employees is an authentic and interesting way to tell your company story. People like to hear from real people, so employee testimonials are a credible source of information for this market. Your employees’ thoughts on their job, the projects they work on and the unique benefits your company offers far outweigh a corporate voice-over, in our humble opinion.

Using real people in your recruitment video will also show the diversity in your company, without you having to say a word about it. This is the power of the visual in video.

A recruiting video should define the qualities you want your people to possess as well.

Remember that it’s important for your recruitment video to reflect your company culture in an interesting way that will attract people of the same ilk. Are you a quirky bunch? If so, we think of some quirky ways to highlight the benefits of working in your company or to introduce the teams. Are you high-tech? Then the look and style of the video should have a high-tech feel that will attract people that want to work in that environment. Do you have to be a nature-lover or a number cruncher? These decisions are made in pre-production and will reflect the look and feel of your video.

And it goes without saying that your recruitment video should reflect your company brand.

Welcome to Hollywood Private Hospital

Corporate Video

Kristie’s Story


Choose Country

Rural Health West


“Donna is an absolute professional when it comes to video production, script-writing, articulating ideas, and the coordination of often-times complex projects.”

Matt Clark, formerly Toucan Creative

“Exceptional and highly professional service to the resource industry, highly recommend.”

John Fox, formerly Grange Resources

Our company worked with Lasso Productions to produce the voice over for several animations. We found the team at Lasso highly professional. They were particularly outstanding in their ability to sort our jumble of ideas into a succinct script. Our client feedback has been very positive.

Melanie Hamilton, Get Trakka

Lasso Productions developed our corporate video on time and within our budget. Donna and her team were prompt, professional and understood what we wanted to create to show our clients what we are all about.

Stan Bourke, Blue Sky Window Cleaning.

Donna and her team have worked with Brookfield Multiplex (now Multiplex) on a number of their large construction projects over a number of years, from Fiona Stanley Hospital to the Perth Stadium build. They are a valuable creative partner who bring fresh ideas, a practical approach and excellent marketing know-how to every project.

“We have found Lasso to be very professional, reliable, accommodating and easy to deal with. We were very happy with the final product and would recommend Lasso to anyone thinking of creating a video.”

Lois Dear, Carers WA

“Donna & the team are so easy to work with! They’re creative, think strategically, and always deliver so much more than expected. My go-to people for video production.”

Melanie Henley, Arc Infrastructure

“Lasso Productions are a very professional team to work with and would highly recommend. Their ideas, vision and execution of our corporate video time after time were second to none. Big thanks to Donna and her team for all their hard work.”

Linda Altieri, Wolf Minerals

“Excellent personalised service resulting in creative digital collateral for the Myall Wellbeing business. Thanks Donna and team for your expertise and guidance!”

Emma Pugsley, Myall Wellbeing

  • Matt Clark, formerly Toucan Creative-logo
  • John Fox, formerly Grange Resources-logo
  • Get Trakka-logo
  • Blue Sky-logo
  • Fiona Stanley-logo
  • Carers WA-logo
  • Arc Infrastructure-logo
  • Wolf Minerals-logo
  • Myall Wellbeing-logo




Concept Development
Story Boarding
Script Writing
Mockup Generation
Animatic Creation



Crew Booking
Production Design
Location Scouting



Direction & Art Direction
Lighting & Grip
Hair, Make up & Costume
Data Wrangling
Sound Recording



Colour Grading
Visual Effects
Motion Graphics
Digital Illustration
Sound Design



CAD Approval
Quality Assurance
Custom File Exports
Cloud Transfers
Mastering & Archiving
CAD Approval